What Should You Include in a Prospectus?

It’s tempting to copy and paste all the information from your website, put it on paper and call it a prospectus. This isn’t great for two reasons – one being that it offers nothing new and is a waste of an opportunity. The other reason being that parents are busy – they might not have time to read paragraph after paragraph of text but if you offer them something easy to flick through, it’s read more....

5 Reasons Your School Needs a Prospectus FlipBook

Although the printed prospectus is no longer an Ofsted requirement, we believe prospectus’ are still an interesting eye catching tool in which your school can communicate with guardians or any prospective guardians of new school children. It can be easily viewed online, adding more interesting content to your school website and is an exciting way of showing off your bright and colourful school photography. Keeping your Prospectus FlipBook online only will also save money on read more....

10 Reasons Your School Website & Prospectus Needs Photography

Inspire students & parents Bold, colourful and interesting photography can quickly inspire and excite future and current students. It’s also a great way to give parents a quick glimpse into a pupil’s school day! Personal to your school Professionally shot photography is more personal to your school compared to stock imagery. Helping you to stand out over the other schools and also helps to involve students, teachers and parents/family with the school read more....

Save Costs with Prospectus Folders

Although we’ll probably all agree that a high quality printed school prospectus will really impress prospective parents, some schools are choosing to save money by opting for prospectus folders rather than the traditionally printed prospectus or school brochure. We think a compromise between the two could work out best; a few pieces of key information printed as a traditional prospectus, with a flap on the inside of the back cover for inserting extra pages. read more....

Where do prospectuses fit into modern school marketing?

Although it is no longer a requirement by Ofsted to have a printed school prospectus, this doesn’t mean that the humble prospectus is any less important. Prospectuses and brochures can be handed out to parents and visitors at school events and open days, and give an instant impression of the school, especially when the school website isn’t immediately viewable. Your website is still a necessity when marketing your school, but schools shouldn’t read more....